SEO Manager

Remote Work can be based in South Africa, Poland, Portugal, Czech Republic, Romania, Malta, Cyprus

Job purpose

This person is responsible for developing and implementing our SEO strategy to significantly boost visibility and traffic to all IWG’s multi-brand portfolio of websites. Success will be measured through increasing web SEO ranking by keyword cluster, and the corresponding impact on traffic measured all the way through to deals and revenue.

Job scope

By keeping up to date with advances in search algorithms and working collaboratively with other teams, including Marketing. You will set goals for sustainable growth. Specific duties will include;

• Develop and implement comprehensive SEO strategies to improve organic search rankings and drive websites traffic.
• Conduct keyword research, analysis, and selection to optimize website content and meta data for target keywords.
• Collaborate with content creators, web developers, and marketing teams to ensure SEO best practices are integrated into website design and content creation.
• Monitor and analyze website performance using SEO tools such as Google Analytics, Search Console, and SEMrush to identify areas for improvement.
• Be the key contact with our SEO agency and work closely with them to coordinate strategy implementation, performance monitoring, and optimization efforts.
• Stay updated on search engine algorithms, industry trends, and best practices to continuously optimize SEO strategies.
• Provide regular reporting and analysis on SEO performance metrics, including keyword rankings, organic traffic, and conversion rates

Background and experience

• Previously developed and implemented a SEO plan that significantly improved traffic to websites and rankings.
• High drive, tenacious and excellent communication skills.
• Works collaboratively with colleagues from other teams to deliver results.
• Able to work independently.
• Resilient and self-motivated.
• Ambitious and career motivated.
• Strong analytical skills.

About the company

IWG has been at the forefront of flexible working for more than 30 years. With over 3,500 locations around the globe, spanning brands including Regus, Spaces, Signature and HQ, we have made it possible for businesses of all sizes to make the transition to hybrid working, empowering employees to work wherever and whenever is most convenient.

We help more than 8 million people and their businesses to work more productively, supported by a choice of professional, inspiring and collaborative workspaces, communities and services.

As the world’s leading provider of hybrid work solutions, with four times the number of locations compared to its nearest competitor, IWG is already working with over 80% of the Fortune 500 and counts businesses including Amazon, Netflix, EY and Uber amongst its customers.

Companies of all sizes are shifting to flexible working to lower costs, improve employee retention and lower their carbon emissions. The flexible workspace is expected to grow by 600% by 2023, when 30% of all office space will be hybrid. We are growing our network faster than ever to keep up with demand from customers as we work towards our goal of reaching 30,000 centres.

Carbon Neutral Workplaces
IWG’s purpose of helping everyone have a great day at work, while protecting people and the planet is at the heart of everything we do. We are proud to supply all of our customers worldwide with carbon neutral workplaces, and we have a strong climate action plan in place to help us achieve our objective of Net Zero emissions by 2040.

Leading Employer Award
IWG is proud to be the recipient of a Leading Employer Award in both 2022 and 2023. Awarded exclusively to the top 1% of employers, the accolade is testament to our diverse global workforce and the role everyone plays in bringing our purpose, culture and values to life, every single day. 

Join us at https://careers.iwgplc.com/home